Sink, bar & co.
Weber presents its first outdoor kitchen
The perfect all-round barbecue happening: BBQ world market leader Weber is entering the outdoor kitchen sector for the first time - and the product is the brainchild of a team of Austrian entrepreneurs. The new "Weber BBQ Kitchen" is the first outdoor kitchen on the market to be compatible with the most popular Weber barbecues. The fully equipped premium kitchen can either be pre-configured or customized using the modular system. Demand for the new product is already enormous, and the rollout in twelve countries at more than 70 dealers is in full swing. It is now available in the Weber range with various modules via weber.com, in all Weber Original Stores and from specialist retailers.
An Austrian-made product
Move all barbecue preparations outdoors, enjoy the beautiful weather and bring your loved ones together to grill delicious food: Outdoor kitchens are all the rage. The story of how the new Weber BBQ Kitchen came about proves this perfectly, as it is a product that customers wanted. Demand for such a solution grew in the Weber Original Stores. The initial development then took place in Austria on the initiative of Matthias Fuchs and Benedikt Mitterlehner, both Managing Directors of Weber Original Stores in Austria. The selective distribution of the "BBQ Kitchen" started in 2021, now the official launch of the product range at Weber follows. They explain: "The demand for high-quality outdoor kitchens is growing noticeably in Europe. Cocooning, outdoor living and outdoor enjoyment are hot trends, especially in the warmer months".
First outdoor kitchen certified for and compatible with Weber gas barbecues
The unique selling point of the new Weber BBQ Kitchen is the seamless integration of the most popular Weber gas barbecues: this makes the Weber BBQ Kitchen the first outdoor kitchen of its kind that is perfectly suited for the most popular Weber barbecues with the appropriate add-on kits. It is also certified for the installation of Weber Spirit, Summit and Genesis gas barbecues. This is a great advantage, especially when it comes to warranties, as Weber offers up to 12 years depending on the barbecue model. "The certified outdoor kitchens are of great importance for Weber, we are opening up a new segment and are once again a pioneer for innovative barbecuing," says Daniel Ipser, Managing Director of Weber-Stephen Austria.
High-quality materials and production in Germany
"Seamless quality standards and production within Europe are particularly important to us: the Weber BBQ Kitchen is manufactured in Germany. The extremely durable Dekton worktops, which are considered the non-plus-ultra for kitchen worktops, are produced in Spain. They are extremely resistant to stains, scratches and heat and are available in a wide range of colors. This means that every 'Weber BBQ Kitchen' is a combination of the highest manufacturing quality, tailored customer requirements and the expertise of our specialist consultants," emphasize Matthias Fuchs and Benedikt Mitterlehner, Managing Directors of the Weber Original Stores Vienna South and Marchtrenk, both initiators of the outdoor kitchen.
The substructure is fully galvanized and powder-coated, the drawers and doors close with a soft-close mechanism. This not only ensures quality, but also tidiness: "The kitchens offer enough space for barbecue accessories, kitchen equipment, spices and an outdoor refrigerator. Sockets for skewers or food processors also make it easier to work outdoors," they add. Technology fans won't miss out either: the Weber BBQ Kitchen offers various options for integrating smart Weber gadgets such as "Weber Connect" or "Weber iGrill".
From the sink to the fridge, configurable for every requirement
The outdoor kitchen can be made up of various modules: these range from sinks, fridges and side burners to storage space and work surfaces. So if you want to call a new Weber BBQ Kitchen your own soon, you have all the options when it comes to configuration. On weber.com and in all Weber stores and specialist retailers, it is available pre-configured in five different versions. It is also possible to configure modules, grills, surfaces and more online at www.weber.com and in the Weber Original Store.
Weber is even using augmented reality to make the effect of the outdoor kitchen in your own garden more tangible for those interested: "Using a smartphone, you can view the Weber BBQ Kitchen you have just configured as a digital replica in your own garden. This makes it even easier to see how the new outdoor kitchen will look and fit in," says Ipser, describing the simplified decision-making process for customers. Consultants are always on hand to help: "Kitchen planning online or in-store: advice, delivery and assembly are always handled by our experts from the Weber stores," says Ipser.
More big news from Weber
While everything at Weber began in 1952 in Chicago with George Stephen's idea of transforming a simple ship's buoy into a kettle barbecue, this year Weber is presenting the most modern SmartControl gas barbecue in the company's entire history. The BBQ market has never seen anything like the features of the new "Summit FS38X", for restaurant-quality grilled food and with a high-performance infrared sear zone for temperatures up to over 815 °C. It produces even better grilling results without flame contact thanks to the heat from above.
Also new: Weber responds to the Mediterranean trend of plancha grilling and presents the first "Weber SLATE GP Premium Plancha " - a gas grill that is perfect for fans of grilled seafood, vegetables and even trendy smashed burgers. The plancha reaches high temperatures of over 260 °C within ten minutes and boasts a state-of-the-art digital temperature display.
In the electric grill segment, there is some colorful news: the "Lumin" now also shines in fresh mint green.
All recipe book fans will get their money's worth with the new book "Weber's Ultimate Heat": the first barbecue book that deals with the correct use of high heat from the ground up. Because: "More is not always more", according to the barbecue masters behind Weber. All new products are available now or soon at weber.com and in all Weber Original Stores.
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