Cool sneaker campaign

Rihanna transforms herself into a cheeky schoolgirl

You've never seen Rihanna like this in the new Fenty x Puma campaign!

(Bild: picturedesk.com/MediaPunch / Action Press)

Pretty cheeky! Rihanna becomes a schoolgirl in the new Fenty x Puma campaign. 

For the new campaign, Rihanna has enlisted the help of several celebrities.

RiRi goes back to school
While the singer goes to school as a "good gal", film icon Anjelica Huston became the principal in the commercial and "Euphoria" star Chloe Cherry became her "emo girl" classmate.

The campaign was created for the new collection of Rihanna's Fenty-x-Puma collection Creeper Phatty. The classic creepers are available in the line in triple black and red corduroy.

Perfect for back to school
Rihanna, who also acted as creative director of the campaign, explained: "Your whole school will be wearing the Creeper Phattys and this campaign plays with that vision."

And revealed about the collection: "We chose these colors and materials specifically for back-to-school. The black-on-black corduroy shoes remind me of my own childhood. A shoe that matches the school uniform, with a twist that I always wished existed."