Charm that enchants

Nicholas Ofczarek escapes everyday life with a smile

Nicholas Ofczarek dressed up for Burgenland.(Bild: Nadine Poncioni Rusnov)

Nicholas Ofczarek dives into the almost unfathomable depths of wine cellars like no other, sinking into vinophile bliss as the Burgenland testimonial. For the new advertising campaign, the gifted actor first got dressed up - and then straight into the water.

"You can only enjoy a spa like this there!" Seductive announcement! In his role as "Burgenland Ambassador", the versatile member of the Vienna Burgtheater ensemble walks along magical wellness paths.

"Get out of everyday life"
Under the motto "Get out of everyday life", the campaign combines the unique strengths of four Pannonian spas: Allegria Resort Stegersbach, Avita Resort Bad Tatzmannsdorf, Sonnentherme Lutzmannsburg and St. Martins Therme & Lodge are joining forces to present an initiative that aims to put Burgenland even more in the spotlight as a first-class wellness and family destination.

"Leave everyday life behind" - that's what Ofczarek wants to convey.(Bild: Burgenland Tourismus / Raphael Nast)

Leave everyday life behind
"Nicholas Ofczarek is the perfect brand ambassador. Thanks to his authenticity and expressive presence, he lends a special magic to the places of strength and relaxation," praises Governor and Tourism Officer Hans Peter Doskozil. "Burgenland's thermal spas stand for joie de vivre and enjoyment. That's exactly what I try to convey, to simply leave everyday life behind with total dedication," reveals Nicholas Ofczarek.

What makes the four wellness oases so special:

Allegria Resort Stegersbach: the ideal combination of spa enjoyment, golf and leisure fun

Avita Resort Bad Tatzmannsdorf: multi-award-winning refuge of peace and relaxation

Sonnentherme Lutzmannsburg: a paradise for families with fast slides and child-friendly thermal baths

St. Martins Therme & Lodge: the perfect combination of luxury and nature on the edge of the Lake Neusiedl - Seewinkel National Park

New campaign
A success in series: The "So einen Thermengenuss spielt's nur da"-glanzstück is the fourth prank of the popular actor. "Thanks to his special gift and expressiveness, we want to score even more points as a thermal spa hotspot," says Burgenland Tourism Managing Director Didi Tunkel. The campaign officially starts on Friday. The enjoyment film will flicker across the screens and displays of all relevant channels, from TV to social media.